Our Philosophy
Your VRMS runs your bookings. I orchestrate everything else.
Avantio, Guesty, Hostaway, Smoobu… your software does its job (calendar, reservations, invoicing). But no one internally has the time or the specialized technical skills to connect, automate, and steer everything around it. As a senior fractional CDO, I step in to elevate your agency’s performance and accelerate direct bookings without hiring a dedicated tech team.
- Vacation Rental
- VRMS & PMS
- Direct Booking
- Property Management
- Business Automation
- Avantio / Guesty / Hostaway
- Ad Attribution
1. Strategic Framing (Free 30-min call)
A video consultation to assess your property portfolio (50 to 300 units), current tech stack, OTA commission dependency, and direct booking margins.
2. Independent VRMS+ Audit
In-depth audit of your configuration, data pipelines, integrations, and high-value features released over the last 24 months that remain untouched.
3. Prioritized Action Roadmap
Clear scored report with an immediate implementation plan (automation quick wins first, foundational infrastructure second).
4. Fractional CDO Execution
Hands-on implementation of custom API bridges, reliable server-side ad attribution, and ongoing executive KPI steering.
Process
What We Deliver
01
01 · Out-of-VRMS Automations
Pre/post-stay traveler messaging, automatic housekeeping dispatch, digital guest welcome books, and self check-in workflows.
02
02 · Custom APIs & Integrations
Seamless two-way data sync between your VRMS and secondary business tools. No manual data entry, no siloed information.
03
03 · Unified Guest CRM & Loyalty
Centralized guest database across all channels to build repeat guest loyalty and drive direct re-bookings.
04
04 · Upsells & Experience Booking
Integration of airport transfers, boat excursions, and on-demand concierge services to increase average booking revenue.
05
05 · Precise Ad Attribution & Tracking
Server-side tracking across GA4, Google Ads, and Meta. Every euro of marketing spend is mapped to actual direct revenue.
06
06 · Consolidated Executive Dashboards
Unified real-time dashboard aggregating bookings, ad spend, owner payouts, and verified guest reviews.
07
07 · Market Intelligence & Dynamic Pricing
Continuous automated tracking of competitor rates, calendar availability, and seasonal demand powered by TarifSpy.
Break Free From OTA Dependency
Book your complimentary 30-minute discovery session · Independent tech audit