IN SHORT Google removed the n=100 parameter from SERPs on September 14, 2025. Semrush and other SEO tools must multiply the number of queries by 10 to retrieve 100 results. Consequence: SEO data collection operating costs increased tenfold. This has a major impact on keyword research, competitive analysis, and SEO monitoring. Semrush is implementing temporary […]
IN SHORT Priority: focus on high-authority content rather than high volume. High volume: a valid strategy for rapid but short-lived traffic. Google update (BERT, MUM): favors user experience and quality over simple keyword optimization. Evergreen content: essential for sustainable growth, but should not be systematic. Non-evergreen content: useful for following recent trends and events. Regular
IN SHORT PrestaShop: popular open-source platform for creating e-commerce websites. Notable presence of major brands such as Samsung and Decathlon. Analysis of website categories and their estimated annual traffic and revenue. More than 197,200 active websites using PrestaShop in 2025. Prevalence of the beauty, fashion, and luxury sectors. Tips for building a high-performance PrestaShop site